How Brands Are Capitalizing TikTok to Win New Audiences

Opinions expressed by Entrepreneur contributors are their own. In the second quarter of 2021, TikTok’s user base cracked the 1-billion mark. Even more impressive, it was crowned the highest-grossing app of the same year. TikTok continues to show great potential for helping businesses reach new audiences. The platform is also loaded with tools that can … Read more

5 Business Lessons From Charli D’Amelio and Her Sister Dixie D’Amelio

Opinions expressed by Entrepreneur contributors are their own. Charli D’Amelio skyrocketed to fame in 2019 on the popular app TikTok. She started out posting dancing videos on the social media platform but since then she and her, Dixie D’Amelio, have grown exponentially as both influencers and celebrities. The two sisters have a combined total of … Read more